<?xml version="1.0" encoding="UTF-8"?><rss version="2.0"><channel><title>Matz Analytics</title><description>AI Ops for marketing agencies.</description><link>https://www.matzanalytics.com/</link><item><title>7 Ways to Implement AI Call Scoring for Agencies (2026)</title><link>https://www.matzanalytics.com/post/ai-call-scoring-agencies/</link><guid isPermaLink="true">https://www.matzanalytics.com/post/ai-call-scoring-agencies/</guid><description>Manual call review eats 16 hours of senior agency time every week. AI call scoring automates transcript scoring, tags CRM leads, and eliminates the backlog.</description><pubDate>Tue, 25 Aug 2026 00:00:00 GMT</pubDate></item><item><title>9 Best AI Lead Scoring Tools for Marketing Agencies (2026)</title><link>https://www.matzanalytics.com/post/ai-lead-scoring-tools-marketing-agencies/</link><guid isPermaLink="true">https://www.matzanalytics.com/post/ai-lead-scoring-tools-marketing-agencies/</guid><description>Manual qualification wastes 12 hours a month per client. AI lead scoring automates sorting across CRM and call signals so sales teams work qualified queues.</description><pubDate>Tue, 18 Aug 2026 00:00:00 GMT</pubDate></item><item><title>How We Built a Client Reporting Dashboard</title><link>https://www.matzanalytics.com/post/client-reporting-dashboard-custom-web-app/</link><guid isPermaLink="true">https://www.matzanalytics.com/post/client-reporting-dashboard-custom-web-app/</guid><description>A paid media agency managing 30+ accounts had no single view connecting Google Ads, LSA, and AI-scored leads. Here&apos;s how we built a custom client reporting dashboard to replace manual data reconciliation.</description><pubDate>Tue, 18 Aug 2026 00:00:00 GMT</pubDate></item><item><title>AI Account Management Tools to Scale Marketing Agencies</title><link>https://www.matzanalytics.com/post/ai-account-management-tools-playbook/</link><guid isPermaLink="true">https://www.matzanalytics.com/post/ai-account-management-tools-playbook/</guid><description>Stop wasting hours on manual admin. AI account management tools automate QA, updates, and summaries so your agency can scale client capacity without hiring.</description><pubDate>Fri, 14 Aug 2026 00:00:00 GMT</pubDate></item><item><title>How We Automate Lead Reporting to Free Up Agency Teams</title><link>https://www.matzanalytics.com/post/automate-lead-reporting-repeat-lead-scoring/</link><guid isPermaLink="true">https://www.matzanalytics.com/post/automate-lead-reporting-repeat-lead-scoring/</guid><description>A lead gen agency had repeat leads corrupting their Google Ads data. Here&apos;s how Matz Analytics built automated scoring and automated lead reporting - with lookback windows and conditional filters.</description><pubDate>Fri, 14 Aug 2026 00:00:00 GMT</pubDate></item><item><title>Why Agencies Lose Clients (And How to Stop in 2026)</title><link>https://www.matzanalytics.com/post/why-agencies-lose-clients-reporting/</link><guid isPermaLink="true">https://www.matzanalytics.com/post/why-agencies-lose-clients-reporting/</guid><description>Why do marketing agencies lose clients? See how manual reporting wastes employee time, limits capacity, and creates retention problems—and how AI Ops helps.</description><pubDate>Tue, 28 Jul 2026 00:00:00 GMT</pubDate></item><item><title>How We Automate Lead Reporting to Increase Agency Capacity</title><link>https://www.matzanalytics.com/post/automate-lead-reporting-lsa-reconciliation/</link><guid isPermaLink="true">https://www.matzanalytics.com/post/automate-lead-reporting-lsa-reconciliation/</guid><description>See how AI Ops reconciles Google LSA and call-tracking data, eliminates manual reporting work, and helps agencies serve more clients without hiring. All by automating lead reporting.</description><pubDate>Tue, 21 Jul 2026 00:00:00 GMT</pubDate></item><item><title>How to Prove Agency ROI With Client Reporting (2026)</title><link>https://www.matzanalytics.com/post/prove-agency-roi-client-reporting/</link><guid isPermaLink="true">https://www.matzanalytics.com/post/prove-agency-roi-client-reporting/</guid><description>Learn how agencies can prove ROI by connecting campaign data to qualified leads, pipeline, and revenue without creating more manual reporting work.</description><pubDate>Tue, 21 Jul 2026 00:00:00 GMT</pubDate></item><item><title>Automate Lead Reporting for LSA Law Firm Leads</title><link>https://www.matzanalytics.com/post/automate-lead-reporting-lsa-law-firms/</link><guid isPermaLink="true">https://www.matzanalytics.com/post/automate-lead-reporting-lsa-law-firms/</guid><description>A lead gen agency reconciled LSA and call tracking data to automate lead reporting.</description><pubDate>Tue, 14 Jul 2026 00:00:00 GMT</pubDate></item><item><title>Call Tracking Attribution for Agency Lead Reports (2026)</title><link>https://www.matzanalytics.com/post/call-tracking-attribution-agency-lead-reports/</link><guid isPermaLink="true">https://www.matzanalytics.com/post/call-tracking-attribution-agency-lead-reports/</guid><description>Stop manually reconciling call and form data. Learn how to automate call tracking attribution and build unified lead reports without duplicate leads.</description><pubDate>Tue, 14 Jul 2026 00:00:00 GMT</pubDate></item><item><title>Bing Ads Data Export: Tableau vs Looker Studio 2026</title><link>https://www.matzanalytics.com/post/bing-ads-data-export-tableau-vs-looker-studio-2026/</link><guid isPermaLink="true">https://www.matzanalytics.com/post/bing-ads-data-export-tableau-vs-looker-studio-2026/</guid><description>Compare Bing Ads data export platforms: Looker Studio vs Tableau costs, scale, and maintenance. Find the right reporting tool for your agency.</description><pubDate>Tue, 07 Jul 2026 00:00:00 GMT</pubDate></item><item><title>Campaign Analytics Outsourcing: 25% Churn Reduction</title><link>https://www.matzanalytics.com/post/campaign-analytics-outsourcing-lead-gen-churn/</link><guid isPermaLink="true">https://www.matzanalytics.com/post/campaign-analytics-outsourcing-lead-gen-churn/</guid><description>Lead gen agency losing clients due to slow, unreliable reporting. Here&apos;s how campaign analytics outsourcing cut churn 25% and doubled revenue per employee.</description><pubDate>Tue, 07 Jul 2026 00:00:00 GMT</pubDate></item><item><title>Outsource Marketing Analytics: Scaling Beyond Google Sheets</title><link>https://www.matzanalytics.com/post/outsource-marketing-analytics-bigquery-agency/</link><guid isPermaLink="true">https://www.matzanalytics.com/post/outsource-marketing-analytics-bigquery-agency/</guid><description>A performance agency&apos;s lead database hit 55,000 rows and broke. Here&apos;s how Matz Analytics built a hybrid BigQuery system that kept automations firing and data reliable.</description><pubDate>Tue, 30 Jun 2026 00:00:00 GMT</pubDate></item><item><title>Outsource Marketing Analytics for Agencies | 2026</title><link>https://www.matzanalytics.com/post/outsource-marketing-analytics-guide-1/</link><guid isPermaLink="true">https://www.matzanalytics.com/post/outsource-marketing-analytics-guide-1/</guid><description>Most small agencies waste 40-60 hours monthly on manual reporting that doesn&apos;t generate revenue. This guide breaks down the real cost of in-house analytics, pricing models for outsourced services, and when outsourcing actually makes financial sense.</description><pubDate>Tue, 30 Jun 2026 00:00:00 GMT</pubDate></item><item><title>Bing Ads Looker Studio: Agency Connector Guide 2026</title><link>https://www.matzanalytics.com/post/bing-ads-looker-studio-connector-guide/</link><guid isPermaLink="true">https://www.matzanalytics.com/post/bing-ads-looker-studio-connector-guide/</guid><description>Connect Bing Ads to Looker Studio without manual CSVs. Learn which connectors work, how to blend CRM and billing data, and why native integrations alone fail agencies.</description><pubDate>Wed, 24 Jun 2026 00:00:00 GMT</pubDate></item><item><title>Custom Client Reporting Dashboards: How We Fixed a Broken Pipeline</title><link>https://www.matzanalytics.com/post/custom-client-reporting-dashboards-marketing-agency/</link><guid isPermaLink="true">https://www.matzanalytics.com/post/custom-client-reporting-dashboards-marketing-agency/</guid><description>A marketing agency&apos;s reporting dashboard lost client trust due to broken data connections. Here&apos;s how we rebuilt it with a centralized data pipeline.</description><pubDate>Wed, 24 Jun 2026 00:00:00 GMT</pubDate></item><item><title>Outsource Marketing Analytics: Agency Buyer&apos;s Guide 2026</title><link>https://www.matzanalytics.com/post/outsource-marketing-analytics-guide/</link><guid isPermaLink="true">https://www.matzanalytics.com/post/outsource-marketing-analytics-guide/</guid><description>Should you outsource marketing analytics or hire in-house? Compare reporting vs. analytics, pricing, models, and how to evaluate services for your agency.</description><pubDate>Tue, 16 Jun 2026 00:00:00 GMT</pubDate></item><item><title>White Label Looker Studio Rebuild for a Marketing Agency</title><link>https://www.matzanalytics.com/post/white-label-looker-studio-rebuild-marketing-agency/</link><guid isPermaLink="true">https://www.matzanalytics.com/post/white-label-looker-studio-rebuild-marketing-agency/</guid><description>A marketing agency&apos;s white label Looker Studio dashboard was broken. We rebuilt it with a centralized data layer, unified five disconnected sources, and eliminated manual reconciliation.</description><pubDate>Tue, 16 Jun 2026 00:00:00 GMT</pubDate></item><item><title>How to Automate Lead Reporting for Agency Clients (2026)</title><link>https://www.matzanalytics.com/post/automate-lead-reporting-complete-guide/</link><guid isPermaLink="true">https://www.matzanalytics.com/post/automate-lead-reporting-complete-guide/</guid><description>Stop spending 8-12 hours monthly on lead reports. Learn how to automate lead reporting across CallRail, forms, Google Ads, and LSA with attribution and deduplication.</description><pubDate>Tue, 09 Jun 2026 00:00:00 GMT</pubDate></item><item><title>Outsource Marketing Analytics for Google Ads Lead Scoring</title><link>https://www.matzanalytics.com/post/outsource-marketing-analytics-google-ads/</link><guid isPermaLink="true">https://www.matzanalytics.com/post/outsource-marketing-analytics-google-ads/</guid><description>A performance agency couldn&apos;t verify which Google Ads leads were actually qualified. Here&apos;s how they outsourced marketing analytics for real-time lead scoring and attribution.</description><pubDate>Tue, 09 Jun 2026 00:00:00 GMT</pubDate></item><item><title>Automated Client Reporting Dashboard: 2026 Agency Pick</title><link>https://www.matzanalytics.com/post/automated-client-reporting-dashboard-guide/</link><guid isPermaLink="true">https://www.matzanalytics.com/post/automated-client-reporting-dashboard-guide/</guid><description>Cut reporting time from 12 hours/week to minutes. Compare Looker Studio, AgencyAnalytics, Databox, and AI-driven solutions that actually scale.</description><pubDate>Tue, 02 Jun 2026 00:00:00 GMT</pubDate></item><item><title>Client Reporting Automation for a SaaS Marketing Agency</title><link>https://www.matzanalytics.com/post/client-reporting-automation-saas-agency/</link><guid isPermaLink="true">https://www.matzanalytics.com/post/client-reporting-automation-saas-agency/</guid><description>A SaaS marketing agency spent 40+ hours monthly on manual reporting. Here&apos;s how Matz Analytics built unified client reporting automation across six data sources.</description><pubDate>Tue, 02 Jun 2026 00:00:00 GMT</pubDate></item><item><title>Full-Funnel Agency Client Dashboard for Lead Gen</title><link>https://www.matzanalytics.com/post/agency-client-dashboard-saas-funnel/</link><guid isPermaLink="true">https://www.matzanalytics.com/post/agency-client-dashboard-saas-funnel/</guid><description>A lead gen agency couldn&apos;t prove their work. We built a custom agency client dashboard that revealed the real bottleneck—and retained a client.</description><pubDate>Tue, 26 May 2026 00:00:00 GMT</pubDate></item><item><title>AI Reporting Dashboard Migration: 2026 Playbook</title><link>https://www.matzanalytics.com/post/ai-reporting-dashboard-migration-playbook/</link><guid isPermaLink="true">https://www.matzanalytics.com/post/ai-reporting-dashboard-migration-playbook/</guid><description>Step-by-step playbook for migrating agency client reporting to AI dashboards. Cut manual hours 40-60% in 90 days with a proven sequencing strategy.</description><pubDate>Tue, 26 May 2026 00:00:00 GMT</pubDate></item><item><title>AI Client Reporting Dashboard vs Manual Stacks</title><link>https://www.matzanalytics.com/post/ai-client-reporting-dashboard-vs-manual-stacks/</link><guid isPermaLink="true">https://www.matzanalytics.com/post/ai-client-reporting-dashboard-vs-manual-stacks/</guid><description>Manual reporting stacks waste 20-40 hours monthly per client. See how AI client reporting dashboards automate data pulls, insights, and client portals instead.</description><pubDate>Tue, 19 May 2026 00:00:00 GMT</pubDate></item><item><title>Automate Lead Reporting for a Lead Gen Agency</title><link>https://www.matzanalytics.com/post/automate-lead-reporting-google-ads-lsa/</link><guid isPermaLink="true">https://www.matzanalytics.com/post/automate-lead-reporting-google-ads-lsa/</guid><description>A lead gen agency spent hours manually reconciling Google Ads and LSA data. See how Matz Analytics automated lead reporting and built performance alerts.</description><pubDate>Tue, 19 May 2026 00:00:00 GMT</pubDate></item><item><title>AI Client Reporting Dashboards Compared</title><link>https://www.matzanalytics.com/post/ai-client-reporting-dashboards-compared/</link><guid isPermaLink="true">https://www.matzanalytics.com/post/ai-client-reporting-dashboards-compared/</guid><description>Compare real AI client reporting dashboards for agencies. Stop wasting 12+ hours weekly on reports.</description><pubDate>Tue, 12 May 2026 00:00:00 GMT</pubDate></item><item><title>Automate Lead Reporting: Attribution Fix for Lead Gen Agency</title><link>https://www.matzanalytics.com/post/automate-lead-reporting-attribution-case-study/</link><guid isPermaLink="true">https://www.matzanalytics.com/post/automate-lead-reporting-attribution-case-study/</guid><description>A lead gen agency lost 20-100 leads per client to attribution gaps. Here&apos;s how we automated lead reporting and recovered invisible conversions.</description><pubDate>Tue, 12 May 2026 00:00:00 GMT</pubDate></item><item><title>Agency Client Dashboard Built for a 100+ Client Lead Gen Agency</title><link>https://www.matzanalytics.com/post/agency-client-dashboard-lead-gen-security/</link><guid isPermaLink="true">https://www.matzanalytics.com/post/agency-client-dashboard-lead-gen-security/</guid><description>A lead gen agency&apos;s manual reporting created a data breach across 100+ clients. Here&apos;s how we built secure, isolated client dashboards that scale without manual intervention.</description><pubDate>Tue, 05 May 2026 00:00:00 GMT</pubDate></item><item><title>AI Account Management Tools for Agencies in 2026</title><link>https://www.matzanalytics.com/post/ai-account-management-tools-agencies-2026/</link><guid isPermaLink="true">https://www.matzanalytics.com/post/ai-account-management-tools-agencies-2026/</guid><description>How AI account management tools automate reporting, anomaly detection, and client updates. See how agencies reclaim 8-10 hours per week.</description><pubDate>Tue, 05 May 2026 00:00:00 GMT</pubDate></item><item><title>How We Automated Lead Reporting for a Lead Gen Agency</title><link>https://www.matzanalytics.com/post/automate-lead-reporting-lead-gen-agency/</link><guid isPermaLink="true">https://www.matzanalytics.com/post/automate-lead-reporting-lead-gen-agency/</guid><description>A lead gen agency lost hours every month to manual lead data entry between disconnected systems. We built a custom email parser pipeline that automated the entire reporting cycle without requiring any changes to their client&apos;s software.</description><pubDate>Tue, 28 Apr 2026 00:00:00 GMT</pubDate></item><item><title>Marketing Dashboard Software: 2026 Buyer&apos;s Guide</title><link>https://www.matzanalytics.com/post/marketing-dashboard-software-buyers-guide/</link><guid isPermaLink="true">https://www.matzanalytics.com/post/marketing-dashboard-software-buyers-guide/</guid><description>Marketing dashboard software falls into three tiers. Learn which fits your agency: BI tools, connector platforms, or done-for-you services.</description><pubDate>Tue, 28 Apr 2026 00:00:00 GMT</pubDate></item><item><title>Account-Level Reporting for a Lead Gen Agency</title><link>https://www.matzanalytics.com/post/account-level-reporting-lead-gen-agency/</link><guid isPermaLink="true">https://www.matzanalytics.com/post/account-level-reporting-lead-gen-agency/</guid><description>A lead gen agency lost visibility after handoff. We built account-level reporting that connected CRM data to closed cases and revenue, eliminating client disputes.</description><pubDate>Wed, 22 Apr 2026 00:00:00 GMT</pubDate></item><item><title>AI Client Reporting Dashboard: 2026 Agency Buyer&apos;s Guide</title><link>https://www.matzanalytics.com/post/ai-client-reporting-dashboard-2026-guide/</link><guid isPermaLink="true">https://www.matzanalytics.com/post/ai-client-reporting-dashboard-2026-guide/</guid><description>Manual dashboards are dead. See how AI client reporting dashboards work, what to evaluate, and which approach fits your agency in 2026.</description><pubDate>Wed, 22 Apr 2026 00:00:00 GMT</pubDate></item><item><title>AI Client Dashboards That Answer Questions</title><link>https://www.matzanalytics.com/post/ai-client-dashboard-feature/</link><guid isPermaLink="true">https://www.matzanalytics.com/post/ai-client-dashboard-feature/</guid><description>How Matz Analytics added AI chat to client dashboards so agencies can provide smarter reporting and deeper insights without extra work.</description><pubDate>Wed, 15 Apr 2026 00:00:00 GMT</pubDate></item><item><title>How to Fix Broken Agency Client Dashboards</title><link>https://www.matzanalytics.com/post/how-to-fix-broken-agency-client-dashboards/</link><guid isPermaLink="true">https://www.matzanalytics.com/post/how-to-fix-broken-agency-client-dashboards/</guid><description>Agency client dashboards can stop delivering. Here&apos;s why and how to fix them before you lose clients.</description><pubDate>Wed, 15 Apr 2026 00:00:00 GMT</pubDate></item><item><title>Growing a Marketing Agency with Marketing Analytics Services</title><link>https://www.matzanalytics.com/post/growing-a-marketing-agency-with-marketing-analytics-services/</link><guid isPermaLink="true">https://www.matzanalytics.com/post/growing-a-marketing-agency-with-marketing-analytics-services/</guid><description>Here&apos;s how Matz Analytics helped grow a lead gen agency with their marketing analytics services.</description><pubDate>Thu, 09 Apr 2026 00:00:00 GMT</pubDate></item><item><title>How to Save Time on Marketing Reports (2026)</title><link>https://www.matzanalytics.com/post/how-to-save-time-on-marketing-reports/</link><guid isPermaLink="true">https://www.matzanalytics.com/post/how-to-save-time-on-marketing-reports/</guid><description>Marketing reports eat more time than almost anything else. Here is how to save time on reports without sacrificing accuracy or client trust.</description><pubDate>Thu, 09 Apr 2026 00:00:00 GMT</pubDate></item><item><title>We Built Our Own Client Dashboard Software. Here Is Why Nothing Else Was Good Enough.</title><link>https://www.matzanalytics.com/post/custom-client-dashboard-software-for-agencies/</link><guid isPermaLink="true">https://www.matzanalytics.com/post/custom-client-dashboard-software-for-agencies/</guid><description>Every major client dashboard software had the same gaps. So we built our own, exclusively for Matz Analytics clients. Here is what it does that nothing else could.</description><pubDate>Wed, 01 Apr 2026 00:00:00 GMT</pubDate></item><item><title>How to Choose a Marketing Analytics Agency (And What to Look for)</title><link>https://www.matzanalytics.com/post/how-to-choose-a-marketing-analytics-agency/</link><guid isPermaLink="true">https://www.matzanalytics.com/post/how-to-choose-a-marketing-analytics-agency/</guid><description>Not every marketing analytics agency delivers the same thing. Here is what to look for, what to avoid, and how Matz Analytics approaches it differently.</description><pubDate>Wed, 01 Apr 2026 00:00:00 GMT</pubDate></item><item><title>How We Built a Client Reporting Automation System for a Lead Gen Agency (and Saved 40+ Hours a Month)</title><link>https://www.matzanalytics.com/post/client-reporting-automation-case-study/</link><guid isPermaLink="true">https://www.matzanalytics.com/post/client-reporting-automation-case-study/</guid><description>A lead generation agency was spending 40+ hours a month on manual data work. Here&apos;s how Matz Analytics used client reporting automation to give that time back.</description><pubDate>Tue, 24 Mar 2026 00:00:00 GMT</pubDate></item><item><title>How to Outsource Marketing Reporting for Your Agency (And Why Most Do It Wrong)</title><link>https://www.matzanalytics.com/post/outsource-marketing-reporting-for-agencies/</link><guid isPermaLink="true">https://www.matzanalytics.com/post/outsource-marketing-reporting-for-agencies/</guid><description>Most agencies outsource marketing reporting the wrong way and end up with more work, not less. Here&apos;s how to do it right — and what to look for in a reporting partner</description><pubDate>Tue, 24 Mar 2026 00:00:00 GMT</pubDate></item><item><title>4 Ways AI Enhances Analytics for Agencies in 2026</title><link>https://www.matzanalytics.com/post/4-ways-we-ve-integrated-ai-into-marketing-analytics-for-agencies-in-2026/</link><guid isPermaLink="true">https://www.matzanalytics.com/post/4-ways-we-ve-integrated-ai-into-marketing-analytics-for-agencies-in-2026/</guid><description>Discover how AI transforms marketing analytics for marketing agencies in 2026. Learn four ways AI enhances efficiency and insights in analytics for agencies today.</description><pubDate>Tue, 17 Mar 2026 00:00:00 GMT</pubDate></item><item><title>7 Best Ways to Use AI to Improve Marketing Agency Reporting</title><link>https://www.matzanalytics.com/post/7-best-ways-to-use-ai-to-improve-marketing-agency-reporting/</link><guid isPermaLink="true">https://www.matzanalytics.com/post/7-best-ways-to-use-ai-to-improve-marketing-agency-reporting/</guid><description>Discover 7 effective ways to enhance ai marketing reporting for agencies. Learn how ai marketing reporting can boost efficiency and client satisfaction.</description><pubDate>Tue, 17 Mar 2026 00:00:00 GMT</pubDate></item><item><title>Analytics for Agencies: How We Helped a B2B Marketing Agency Save 20 Hours a Month with Automated Reporting</title><link>https://www.matzanalytics.com/post/how-we-helped-a-b2b-marketing-agency-save-20-hours-a-month-on-reporting-analytics-for-agencies/</link><guid isPermaLink="true">https://www.matzanalytics.com/post/how-we-helped-a-b2b-marketing-agency-save-20-hours-a-month-on-reporting-analytics-for-agencies/</guid><description>Discover how analytics for agencies can save you 20 hours monthly. Learn how our automated reporting transformed a B2B marketing agency.</description><pubDate>Tue, 10 Mar 2026 00:00:00 GMT</pubDate></item><item><title>Top 6 Agency Reporting Dashboard Solutions to Streamline Your Marketing Agency in 2026</title><link>https://www.matzanalytics.com/post/top-6-agency-reporting-dashboard-solutions-to-streamline-your-marketing-agency-in-2026/</link><guid isPermaLink="true">https://www.matzanalytics.com/post/top-6-agency-reporting-dashboard-solutions-to-streamline-your-marketing-agency-in-2026/</guid><description>Discover the top 6 agency reporting dashboard solutions to streamline your marketing agency in 2026. Enhance efficiency with the right agency reporting dashboard.</description><pubDate>Tue, 10 Mar 2026 00:00:00 GMT</pubDate></item><item><title>How to Use Marketing Analytics and Client Reports to Upsell Clients</title><link>https://www.matzanalytics.com/post/how-to-use-marketing-analytics-and-client-reports-to-upsell-clients/</link><guid isPermaLink="true">https://www.matzanalytics.com/post/how-to-use-marketing-analytics-and-client-reports-to-upsell-clients/</guid><description>Discover how marketing analytics can boost your upselling success. Use marketing analytics to identify opportunities and grow client relationships.</description><pubDate>Fri, 06 Mar 2026 00:00:00 GMT</pubDate></item><item><title>Top 4 Client Reporting Solutions for Agencies (2026)</title><link>https://www.matzanalytics.com/post/the-top-4-client-reporting-solutions-for-marketing-agencies-in-2026/</link><guid isPermaLink="true">https://www.matzanalytics.com/post/the-top-4-client-reporting-solutions-for-marketing-agencies-in-2026/</guid><description>Tired of building reports manually? We compared the top 4 client reporting solutions for marketing agencies so you can stop wasting hours every month. One of them even does it for you.</description><pubDate>Fri, 27 Feb 2026 00:00:00 GMT</pubDate></item><item><title>Top 5 Marketing Analytics Solutions Revolutionizing Client Reporting for Agencies</title><link>https://www.matzanalytics.com/post/top-5-marketing-analytics-solutions-revolutionizing-client-reporting-for-agencies/</link><guid isPermaLink="true">https://www.matzanalytics.com/post/top-5-marketing-analytics-solutions-revolutionizing-client-reporting-for-agencies/</guid><description>Discover the top 5 marketing analytics solutions revolutionizing client reporting for agencies. Explore marketing analytics tools to enhance your reports.</description><pubDate>Mon, 15 Dec 2025 00:00:00 GMT</pubDate></item><item><title>How to Make Marketing Analytics Simple</title><link>https://www.matzanalytics.com/post/how-to-make-marketing-analytics-simple/</link><guid isPermaLink="true">https://www.matzanalytics.com/post/how-to-make-marketing-analytics-simple/</guid><description>Learn how to make marketing analytics simple with clean data, clear structure, and a question-first approach. This guide references our posts on marketing dashboards and multi-page Looker Studio builds to show how simplicity leads to better decisions.</description><pubDate>Wed, 03 Dec 2025 00:00:00 GMT</pubDate></item><item><title>Why Traditional Marketing Reports Waste Time</title><link>https://www.matzanalytics.com/post/why-traditional-marketing-reports-waste-time/</link><guid isPermaLink="true">https://www.matzanalytics.com/post/why-traditional-marketing-reports-waste-time/</guid><description>Discover why traditional marketing reports waste time and the value of clean centralized data. Streamline your marketing reports for better insights!</description><pubDate>Mon, 24 Nov 2025 00:00:00 GMT</pubDate></item><item><title>Accurate Marketing Analytics for Performance Marketing Agencies</title><link>https://www.matzanalytics.com/post/the-importance-of-accurate-marketing-analytics-for-performance-marketing-agencies-and-how-to-utilize/</link><guid isPermaLink="true">https://www.matzanalytics.com/post/the-importance-of-accurate-marketing-analytics-for-performance-marketing-agencies-and-how-to-utilize/</guid><description>Discover how data analytics consulting can transform your marketing strategies and provide actionable insights for measurable growth.</description><pubDate>Wed, 19 Nov 2025 00:00:00 GMT</pubDate></item><item><title>How a Marketing Agency Fixed Marketing Attribution and Scaled 7.49x Year Over Year</title><link>https://www.matzanalytics.com/post/how-a-marketing-agency-fixed-marketing-attribution-and-scaled/</link><guid isPermaLink="true">https://www.matzanalytics.com/post/how-a-marketing-agency-fixed-marketing-attribution-and-scaled/</guid><description>See how a marketing agency fixed broken attribution, cleaned messy data, automated reporting, and scaled 7.49x in one year using a custom-built Client Data OS.</description><pubDate>Sat, 15 Nov 2025 00:00:00 GMT</pubDate></item><item><title>How to Build a Marketing Dashboard With Clear Attribution</title><link>https://www.matzanalytics.com/post/how-to-build-a-marketing-dashboard-that-actually-helps-you-understand-attribution/</link><guid isPermaLink="true">https://www.matzanalytics.com/post/how-to-build-a-marketing-dashboard-that-actually-helps-you-understand-attribution/</guid><description>Learn how to build a marketing dashboard that gives you clear attribution, accurate performance data, and better marketing decisions. Understand what attribution is, why it matters, and how to evaluate whether yours is healthy.</description><pubDate>Sat, 15 Nov 2025 00:00:00 GMT</pubDate></item><item><title>How Private Mortgage Leads Automated Marketing Reporting and Fixed Messy Data</title><link>https://www.matzanalytics.com/post/how-private-mortgage-leads-automated-marketing-reporting-and-cleaned-their-data/</link><guid isPermaLink="true">https://www.matzanalytics.com/post/how-private-mortgage-leads-automated-marketing-reporting-and-cleaned-their-data/</guid><description>See how Private Mortgage Leads cleaned messy marketing data, automated reporting, and built real time attribution across 50 clients. Learn how a Client Data OS can help your agency do the same.</description><pubDate>Tue, 11 Nov 2025 00:00:00 GMT</pubDate></item><item><title>What&apos;s Included in Matz Analytics Services</title><link>https://www.matzanalytics.com/post/what-matz-analytics-services-actually-include/</link><guid isPermaLink="true">https://www.matzanalytics.com/post/what-matz-analytics-services-actually-include/</guid><description>Matz Analytics services turn messy marketing data into a scalable Client Data OS. Get clean dashboards, automations, and support... built in 7 days or you don&apos;t pay.</description><pubDate>Tue, 28 Oct 2025 00:00:00 GMT</pubDate></item><item><title>Messy Marketing Data Is Killing Your Agency</title><link>https://www.matzanalytics.com/post/messy-marketing-data-is-killing-your-agency-here-s-what-to-do-about-it/</link><guid isPermaLink="true">https://www.matzanalytics.com/post/messy-marketing-data-is-killing-your-agency-here-s-what-to-do-about-it/</guid><description>Messy marketing data wastes time, erodes client trust, and kills your margins. If you&apos;re stuck chasing numbers across platforms and spreadsheets, here&apos;s how to fix it.</description><pubDate>Mon, 20 Oct 2025 00:00:00 GMT</pubDate></item><item><title>How to Connect Multiple Data Sources in a Marketing Dashboard</title><link>https://www.matzanalytics.com/post/how-to-connect-multiple-data-sources-in-a-marketing-dashboard-step-by-step/</link><guid isPermaLink="true">https://www.matzanalytics.com/post/how-to-connect-multiple-data-sources-in-a-marketing-dashboard-step-by-step/</guid><description>Trying to connect Meta, Google, and TikTok Ads in one dashboard? Learn how to connect multiple data sources in a marketing dashboard step-by-step. No tech skills needed.</description><pubDate>Wed, 15 Oct 2025 00:00:00 GMT</pubDate></item><item><title>How a Marketing Dashboard Helped Sign Two New Clients in the First Month</title><link>https://www.matzanalytics.com/post/how-a-custom-marketing-dashboard-helped-sign-two-new-clients-in-the-first-month/</link><guid isPermaLink="true">https://www.matzanalytics.com/post/how-a-custom-marketing-dashboard-helped-sign-two-new-clients-in-the-first-month/</guid><description>Maverick Business Solutions needed a clearer way to view performance across multiple clients. By building a custom marketing dashboard that combined P&amp;L, marketing data, and social insights into one automated system, they gained clear reporting and signed two new clients in their first month using it.</description><pubDate>Sat, 27 Sep 2025 00:00:00 GMT</pubDate></item><item><title>How to Create a Marketing Dashboard That Keeps Clients</title><link>https://www.matzanalytics.com/post/how-to-create-a-marketing-dashboard-that-helps-you-keep-clients-and-win-new-ones/</link><guid isPermaLink="true">https://www.matzanalytics.com/post/how-to-create-a-marketing-dashboard-that-helps-you-keep-clients-and-win-new-ones/</guid><description>Want more clients? Want to make your current ones happier? Learn how to create a marketing dashboard that shows results, keeps clients engaged, and helps you close new accounts.</description><pubDate>Fri, 12 Sep 2025 00:00:00 GMT</pubDate></item><item><title>9 Best Marketing Dashboard Tools for Agencies (+1 Done-For-You Option)</title><link>https://www.matzanalytics.com/post/9-best-marketing-dashboard-tools-for-agencies/</link><guid isPermaLink="true">https://www.matzanalytics.com/post/9-best-marketing-dashboard-tools-for-agencies/</guid><description>We ranked 9 of the best marketing dashboard tools for agencies, plus one option where you don&apos;t have to touch the tools at all. See which fits your agency best.</description><pubDate>Thu, 04 Sep 2025 00:00:00 GMT</pubDate></item><item><title>Top 5 Dashboard Software for Marketing Agencies</title><link>https://www.matzanalytics.com/post/top-5-dashboard-tools-for-marketing-agencies-and-a-few-honorable-mentions/</link><guid isPermaLink="true">https://www.matzanalytics.com/post/top-5-dashboard-tools-for-marketing-agencies-and-a-few-honorable-mentions/</guid><description>Learn about the top 5 marketing dashboard tools perfect for marketing agencies. Boost efficiency with a marketing dashboard that simplifies data tracking.</description><pubDate>Tue, 15 Jul 2025 00:00:00 GMT</pubDate></item><item><title>White Label Looker Studio Dashboard for Agencies: A Done-For-You Case Study</title><link>https://www.matzanalytics.com/post/how-we-built-a-7-page-white-labeled-looker-studio-dashboard-for-an-agency/</link><guid isPermaLink="true">https://www.matzanalytics.com/post/how-we-built-a-7-page-white-labeled-looker-studio-dashboard-for-an-agency/</guid><description>See exactly how we built a 7-page white-labeled Looker Studio dashboard for a real marketing agency, and how we manage it for them every month, completely done-for-you.</description><pubDate>Tue, 03 Jun 2025 00:00:00 GMT</pubDate></item><item><title>Three Steps to Unlock Growth with Data Analytics: A Guide for Small Businesses</title><link>https://www.matzanalytics.com/post/three-steps-to-unlock-growth-with-data-analytics-a-guide-for-small-businesses/</link><guid isPermaLink="true">https://www.matzanalytics.com/post/three-steps-to-unlock-growth-with-data-analytics-a-guide-for-small-businesses/</guid><description>Three Steps to Unlock Growth with Data Analytics: A Guide for Small Businesses. In today&apos;s competitive market, businesses of all sizes are harnessing the power of data analytics to drive success.</description><pubDate>Fri, 16 Aug 2024 00:00:00 GMT</pubDate></item><item><title>Balancing Data Privacy and Business Value in 2024</title><link>https://www.matzanalytics.com/post/balancing-data-privacy-and-business-value-in-2024/</link><guid isPermaLink="true">https://www.matzanalytics.com/post/balancing-data-privacy-and-business-value-in-2024/</guid><description>Businesses can keep the value of their data while respecting user privacy by prioritizing transparency, offering robust opt-outs, and investing in strong security.</description><pubDate>Mon, 08 Jan 2024 00:00:00 GMT</pubDate></item><item><title>The Power of Data Analytics in Business</title><link>https://www.matzanalytics.com/post/the-power-of-data-analytics-in-business/</link><guid isPermaLink="true">https://www.matzanalytics.com/post/the-power-of-data-analytics-in-business/</guid><description>In today&apos;s fast-paced and increasingly digital business environment, the role of data analysis has changed from being merely supplementary to becoming a cornerstone of strategic decision-making.</description><pubDate>Fri, 15 Dec 2023 00:00:00 GMT</pubDate></item><item><title>Performance Data Analytics: Increasing Sales Through Optimization</title><link>https://www.matzanalytics.com/post/performance-data-analytics-increasing-sales-through-optimization/</link><guid isPermaLink="true">https://www.matzanalytics.com/post/performance-data-analytics-increasing-sales-through-optimization/</guid><description>In the pursuit of bolstering sales and refining marketing strategies for Anderson General, Matz Analytics implemented on an in-depth performance analysis spanning July to September 2023...</description><pubDate>Tue, 17 Oct 2023 00:00:00 GMT</pubDate></item></channel></rss>